Robert Henry, age 57, is a Certified Strength and Conditioning Specialist, a Certified Personal Trainer, a Certified Specialist in Fitness Nutrition, and a Certified Wellness Coach. His awareness of fitness and nutrition began at the age of 29. When Robert first started to exercise, it was mostly for the purpose of increasing body weight through the addition of lean muscle mass. However, more than 20 years later, at the age of 52, after years of being lean and enjoying good health, Robert’s experienced an undesired increase in body fat and his health profile changed in the wrong direction The loss of that body fat and the reversal of new and undesirable trends in his health profile became Robert’s new exercise goals. By re-booting his exercise regimen and further “tweaking” his nutrition, he successfully accomplished his new goals and, as he likes to say, discovered his “inner athlete”.
Although he had worked out for more than two decades, the journey he experienced in his early fifties ignited something within Robert and he voraciously sought to increase his knowledge and his credentials. It was then that he earned his numerous certifications and set about to share his passion for health and fitness with others.
Robert’s background extends beyond fitness. He holds a Juris Doctor degree from Southern Methodist University and worked for many years as an attorney. He also discovered a love of aviation early in his life and, while still a teenager, became a Commercial Pilot and a Certified Flight Instructor. After law school, he went on to become an Airline Transport Pilot and eventually earned three jet ratings. Now in his fifties, he values his health, fitness, and wellness very highly, and seeks to inform and inspire others.
Robert’s latest book is the health/fitness self-help motivational book, Age Re-Defined.
Thank you for this interview, Robert. Can you tell us a little about yourself and how long you’ve been writing?
This is my first book. However, I’ve always enjoyed writing in one form or another and I wrote legal content in briefs and such in my work as an attorney. I practiced law for many years, and worked as a flight instructor beginning at an early age and later as a jet charter pilot. I studied guitar for years starting when I was a kid; music has always been important to me. I’ve been a fitness enthusiast for 25 years, but experiences in my early 50s influenced me to write this book and to become much more involved in health, fitness, and wellness.
Can you tell us briefly what your book is about?
It’s about health, fitness, exercise, nutrition, wellness, and the mind-body connection. It’s about being proactive in your own health, fitness, and wellness. One of the central premises of the book is that your state of health, how you feel, and how you look are more within your control than you think.
Why did you choose your particular genre?
I have personal experience with the subject matter. The subjects are passions of mine, have personal significance to me, and, overall, they are important to everyone.
What was your greatest challenge writing this book?
The actual writing was enjoyable. The research was a little tedious in places, but still enjoyable overall. Deciding on a title actually took a little while.
Are you published by a traditional house, small press or are you self-published?
Was it the right choice for you?
Yes. My book is about being proactive in one’s own health, fitness, and wellness. I was proactive in getting my message out there. I might do it somewhat differently the next time out.
How are you promoting your book thus far?
I’m promoting through my website, social media, the various retail sites that are selling the book, Google Ads, word of mouth, a PR Web press release, flyers at select establishments in my locale, and this blog tour.
How is that going for you?
Ask me in a couple of months! As I write this, I don’t have any sales data. People have been visiting the landing page through the Google Ads, but I don’t know about actual sales yet.
Can you tell us one thing you have done that actually resulted in one or more sales?
Word of mouth promotion to people at places I frequent and where I am a customer.
Do you have another job besides writing?
At this juncture, I don’t consider my eBook to be a complete job replacement, but maybe…
If you could give one book promotion tip to new authors, what would that be?
Be proactive. Have at least a preliminary strategy in place on or before your publication date. Be prepared to dedicate resources – and certainly your time -to promotion.
What’s next for you?
In terms of creative output, possibly an audio version of this eBook, or an audio version of some other content. I enjoy video, as well. In terms of fitness and wellness, I’m interested in working one on one with people as a personal trainer or coach, and in speaking engagements.
Thank you for this interview, Robert. Can you tell us where we can find you on the web?